SRF konsulterna is a leading professional body for accountants. They are active throughout Sweden and have about 6.000 members who assist more than 300.000 Swedish and foreign companies. Jajja and SRF konsulterna have been collaborating since 2012 with keyword marketing as well as web production.
Jajja has produced no less than seven different websites for SRF konsulterna. Both public and internal. For example, srfkonsult.se and a web member site where SFR’s members are able to create their own content, combined with information from SRF consultants.
The cooperation between SRF and Jajja has led to that SRF today is number one among the ads on Google AdWords and also number one on the list of organic search result. Jajja almost quadrupled SRF’s market share on the keyword “bookkeeper” in the search media. Of all the searches on the word bookkeeper today, 13.7% will go directly into SRF konsulterna.