SEO (Search Engine Optimization) is vital for you to get your business information to be visible online. But how does it work and why is it so important?
Start by looking at yourself. How do you look for information, products or services online? You probably google a keyword for your search and check the top results that are showing in the search list. In fact, there are 45 million searches on Google each day, only in Sweden. That is why SEO is so important.
SEO is fundamental to appear in the search
SEO is the work you do on your website so that Google and all other search engines will be able to find you and put you in the search results. It may, for example include text content or copy on your website. Do you have enough text for the search engines to find you? Is the text relevant? Are you using the right keywords? What does the meta description look like?
Move up on Google
Within SEO you got several segments and it is not easy for the uninitiated to keep track of everything. SEO changes constantly and one can not sit happy just to have succeeded once. It also becomes more and more important to have a mobile-friendly website. Google are constantly changing their requirements and rewards are now given to websites that are mobile friendly. Mobile-Friendly is a ranking factor that is becoming increasingly important.
You can find more information about what is included when you choose Jajja for your search engine optimization under SEO & Strategy.